Emakina and Akeneo bring E-Commerce Solutions to the Middle East

Emakina and Akeneo bring E-Commerce Solutions to the Middle East

Global PXM and digital intelligence leaders join forces to serve MENA clients

Brussels, Nantes, Independent digital agency group Emakina (Euronext – ALEMK) and Product Experience Management (PXM) leader Akeneo today announced an international partnership focusing initially on projects in the Middle East. The new alliance will help retailers and brands improve their product data and product catalog management, with Emakina adding Akeneo’s high-performing Product Information Management (PIM) solutions and product data intelligence to its suite of digital tools to boost its clients’ user experiences.

Founded in 2013, Akeneo is a global provider of PXM solutions that allow merchants and brands to deliver a compelling customer experience across all sales channels, including e-commerce, mobile, print, and retail. Akeneo's open-source enterprise PIM platform is used by more than 300 enterprise customers, including leading global brands such as Sephora, Fossil, and Shop.com, and has already been installed over 60,000 times. Akeneo has achieved compound triple-digit revenue growth for six consecutive years, and recently secured $46 million in funding.

Emakina Group will now add Akeneo to its partners, opening the way for new opportunities to help its B2C and B2B brand and retail clients to leverage the power of unified product information. Emakina Group has 23 agencies in 12 countries, and its 1,000 technology and marketing experts deliver compelling and relevant user experiences.

Emakina and Akeneo are already launching their first joint projects in the Middle East. New initiatives include digital work for major players in the sports gear and beauty product sectors, with a focus on delivering rich and rewarding online consumer experiences.

Murat Yoldas Ertugrul, VP at Emakina Group Asia commented:
“With Akaneo, we can give our clients the competitive advantage of one place to collect and enrich product information, create their product catalog and distribute it on all sales and e-commerce channels. Together we’re already introducing this competitive advantage to clients, with promising perspectives to improve their operations and business results.”

Johan Benoualid, VP Sales and Alliances at Akeneo added:
“Akeneo and Emakina share a passion for helping marketers, retailers, brands, and e-commerce managers across all sales channels. We’re looking forward to working together with Emakina and delivering great new omnichannel experiences, as well as building stronger relationships with suppliers and better sales data management for clients.”

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Luc Malcorps Director of Media Relations, Emakina Group
Luc Malcorps Director of Media Relations, Emakina Group
About Emakina Group SA

Emakina Group, an EPAM Systems, Inc. company (NYSE: EPAM), is one of the leading digital groups of independent digital agencies, with 26 offices in 18 countries in Europe, the Middle East, Africa and North America.

Learn more at www.emakina.group and follow us on Twitter @EmakinaGroup.

About EPAM Systems

Since 1993, EPAM Systems, Inc. (NYSE: EPAM) has leveraged its advanced software engineering heritage to become the foremost global digital transformation services provider – leading the industry in digital and physical product development and digital platform engineering services. Through its innovative strategy; integrated advisory, consulting and design capabilities; and unique ‘Engineering DNA,’ EPAM’s globally deployed hybrid teams help make the future real for clients and communities around the world by powering better enterprise, education and health platforms that connect people, optimize experiences, and improve people’s lives.

Selected by Newsweek as a 2021 Most Loved Workplace, EPAM’s global multi-disciplinary teams serve customers in more than 40 countries across five continents. As a recognized leader, EPAM is listed among the top 15 companies in Information Technology Services on the Fortune 1000 and ranked as the top IT services company on Fortune’s 100 Fastest-Growing Companies list for the last three consecutive years. EPAM is also listed among Ad Age’s top 25 World’s Largest Agency Companies and in 2020, Consulting Magazine named EPAM Continuum a top 20 Fastest-Growing Firm.

Learn more at www.epam.com and follow us on Twitter and LinkedIn.

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