Emakina and Akeneo expand partnership globally

Emakina and Akeneo expand partnership globally

World-class PIM and PXM services now available for all Emakina Group clients

Brussels, Nantes, Independent digital agency group Emakina (Euronext – ALEMK) and Product Experience Management (PXM) leader Akeneo today announced they expand the scope of their partnership to all Emakina Group agencies, including major markets such as France, Sweden, the Netherlands, and the Middle East. Following successful projects in the Middle East, the broadened alliance brings Akeneo’s high-performing Product Information Management (PIM) solutions and product data intelligence tools to Emakina’s retail clients and brands, served by the group’s +1,000 experts in 3 continents.

All Emakina Group’s agencies will help clients by leveraging Akeneo’s tools to boost customer experiences across sales channels, including e-commerce, mobile, print, and retail. Akeneo is a global provider of leading PXM solutions for merchants and brands, with well over 60,000 installations worldwide. Today, more than 300 enterprise customers, including Midland Scientific, Fossil, Auchan and Shop.com, already benefit from Akeneo's open-source enterprise PIM platform.

In January 2020, Emakina and Akeneo joined forces in the Gulf region to create a series of seamless and rewarding online consumer experiences for major players, active in retail, sports gear and beauty sectors. The competitive advantage created by these projects is remarkable: clients gain a single centralized hub to collect and enrich product information, efficiently manage their product catalog, and distribute the information consistently across all their sales and e-commerce channels.

The expanded group-level partnership will drive even greater value for customers, with more experts participating in training sessions and certifications, and will also open the door to shared marketing initiatives.

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“This global partnership with Akeneo is a logical next step after the success of our previous joint projects,” said Priya Sonn, Director of Global Strategic Alliances at Emakina. “I’m very pleased we now can bring the power of this world-class PXM to all our B2C and B2B brand and retail clients across the Emakina Group.”
Scott Rogers, Vice President Channel and Alliances at Akeneo added: “We share Emakina’s passion for building high-performance omnichannel experiences. Our growing partnership is excellent news for marketers, retailers, brands, and e-commerce managers, looking for higher e-commerce impact, stronger relationships with their suppliers and fluent sales data management.”

 About Akeneo

Akeneo is a global leader in Product Experience Management (PXM) solutions that help merchants and brands deliver a compelling customer experience across all sales channels, including eCommerce, mobile, print, and retail points of sale. Akeneo’s open-source enterprise PIM, and product data intelligence solutions, dramatically improve product data quality and accuracy while simplifying and accelerating product catalog management.

 Leading global brands, including Midland Scientific, Air Liquide, Fossil, Shop.com, and Auchan, trust Akeneo’s solutions to scale and customize their omnichannel and cross-border commerce initiatives. Using Akeneo, brands and retailers can improve customer experience, increase sales, reduce time to market, go global, and boost team productivity. For more information, contact [email protected].

About Emakina Group SA

Emakina Group, an EPAM Systems, Inc. company (NYSE: EPAM), is one of the leading digital groups of independent digital agencies, with 26 offices in 18 countries in Europe, the Middle East, Africa and North America.

Learn more at www.emakina.group and follow us on Twitter @EmakinaGroup.

About EPAM Systems

Since 1993, EPAM Systems, Inc. (NYSE: EPAM) has leveraged its advanced software engineering heritage to become the foremost global digital transformation services provider – leading the industry in digital and physical product development and digital platform engineering services. Through its innovative strategy; integrated advisory, consulting and design capabilities; and unique ‘Engineering DNA,’ EPAM’s globally deployed hybrid teams help make the future real for clients and communities around the world by powering better enterprise, education and health platforms that connect people, optimize experiences, and improve people’s lives.

Selected by Newsweek as a 2021 Most Loved Workplace, EPAM’s global multi-disciplinary teams serve customers in more than 40 countries across five continents. As a recognized leader, EPAM is listed among the top 15 companies in Information Technology Services on the Fortune 1000 and ranked as the top IT services company on Fortune’s 100 Fastest-Growing Companies list for the last three consecutive years. EPAM is also listed among Ad Age’s top 25 World’s Largest Agency Companies and in 2020, Consulting Magazine named EPAM Continuum a top 20 Fastest-Growing Firm.

Learn more at www.epam.com and follow us on Twitter and LinkedIn.

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