Emakina and Asiance strategic partnership boosts brands’ online power in Asia and Europe

Emakina and Asiance strategic partnership boosts brands’ online power in Asia and Europe

Digital market leaders build bridges between Asia and Europe

Brussel, Seoul, 15 October ‘15 - Emakina has concluded an exciting new partnership with its Asian leading independant agency counterpart Asiance, headquartered in Seoul. The collaboration boosts Emakina's digital service quality and reach for global customers. As cutting-edge guides in digital transformation and rich customer experiences, both companies now join forces in digital strategy and management, online marketing, websites, mobile projects, e-commerce, and localization.

Capitalising on market trends in Europe and Asia

Both Emakina and Asiance are multi-language organisations, leading in several markets. This gives the partners strategic and operational advantages in delivering first-class cross-market solutions, with localization as part of each answer. The ground-level insight in Europe and Asia enables the two companies to provide global clients with united web and interactive marketing services tailored to cultural and technological specifics of multiple online markets.

Allied digital forces

Emakina's new partner Asiance operates from one of the world’s most developed IT markets, in Seoul, South Korea. It manages projects across Asia, with alliance partners in Japan, China and Russia. Its teams are also cross-cultural, combining English, French, Korean, Japanese, and Chinese languages.

Serving global brands

Both  organisations cater to multinational brands, and local/ regional enterprises and institutions, active in multiple domains, from luxury and FMCG over travel and tourism to automotive, technology, pharma and industry.

Asiance’s client list includes international brands like 3M, Air France, Allianz, American Express, Calvin Klein, Club Med, Dior, Essilor, GoPro, KLM, Lacoste, Montblanc, Nivea, Piaget and Singapore Tourism Board.

‘We’ll do great things together.’

Bosun Kim, Asiance CEO & Co-founder comments:
‘This strategic partnership is an important step for us, to build bridges for our clients to Europe. And we’re already looking forward to share our expertise with Emakina, in delivering Asian localization, understanding of digital convergence and experience with new communication platforms. Together we will boost our client’s brands and customer experiences in both continents!’

Brice Le Blévennec, CEO of Emakina, adds:
‘Online marketing must be carefully adapted to the level of digital infrastructure, and country-specific user behaviour. This is a key value we have in common with our new partners. Emakina also shares Asiance’s commitment to result-oriented strategies, and their ability to implement them with great efficiency and professionalism. We’ll do great things together.’

About Emakina Group SA

Emakina Group, an EPAM Systems, Inc. company (NYSE: EPAM), is one of the leading digital groups of independent digital agencies, with 26 offices in 18 countries in Europe, the Middle East, Africa and North America.

Learn more at www.emakina.group and follow us on Twitter @EmakinaGroup.

About EPAM Systems

Since 1993, EPAM Systems, Inc. (NYSE: EPAM) has leveraged its advanced software engineering heritage to become the foremost global digital transformation services provider – leading the industry in digital and physical product development and digital platform engineering services. Through its innovative strategy; integrated advisory, consulting and design capabilities; and unique ‘Engineering DNA,’ EPAM’s globally deployed hybrid teams help make the future real for clients and communities around the world by powering better enterprise, education and health platforms that connect people, optimize experiences, and improve people’s lives.

Selected by Newsweek as a 2021 Most Loved Workplace, EPAM’s global multi-disciplinary teams serve customers in more than 40 countries across five continents. As a recognized leader, EPAM is listed among the top 15 companies in Information Technology Services on the Fortune 1000 and ranked as the top IT services company on Fortune’s 100 Fastest-Growing Companies list for the last three consecutive years. EPAM is also listed among Ad Age’s top 25 World’s Largest Agency Companies and in 2020, Consulting Magazine named EPAM Continuum a top 20 Fastest-Growing Firm.

Learn more at www.epam.com and follow us on Twitter and LinkedIn.

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